Watching Hashtag, I can’t help but notice that it’s unclear from the film’s storyline how far our protagonist’s lifestyle differs from that of a male social media influencer trying hard to keep their position near the top of the tree. In the near future the film depicts, are the menfolk participating in the influencer business under similar pressure to maintain a basic level of attractiveness to heterosexual followers and display a willingness to flash some flesh to keep followers on the hook?1 Or is it the case that the menfolk in that line of business are called something else, despite being every bit as superficial and vapid and mercenary as their female counterparts?2
Initially I didn’t even spot that our female lead in this short film was Gigi Edgley, who was great fun as Chiana in Farscape and who haven’t seen since then beyond a supporting role in one season3 of The Secret Life of Us. Looks as if she’s maintaining a steady career in Australian TV, which understandably is not something those of us in the UK are particularly aware of. Good to see she’s still going strong: understandable, perhaps, that I didn’t recognise her in this at first what with the lack of blue skin and the wig.
- I’m sure that Gigi Edgley, being a 42 year-old actress striving to keep a career going, is very conscious of the parallels with her chosen profession. ↩
- I don’t pay enough attention to the world of current-day social media influencers to have a good sense of how that works nowadays. (Well, I would think that, wouldn’t I?) ↩
- The third season, I think it was? A really good show that never got the audience it should have in the UK. Looking into it as I write this, I see that the UK’s Channel 4 was initially a co-funder of the production but that stopped after season 3, which presumably was part of the reason it disappeared from Channel 4’s schedules. ↩