Making purple

October 29th, 2012

Elizabeth Williamson of the Wall Street Journal has coined what might well be the definitive metaphor of the 2012 US presidential election campaign. Or at any rate, the most memorable:

In this neck-and-neck, ideologically fraught presidential election season, politically active singles won't cross party lines. The result is a dating desert populated by reds and blues who refuse to make purple.

I'm pretty sure I've read a story like this about whether people of differing political inclinations can get (it) on away from the polling station and the political fundraiser at some point during every presidential campaign I've followed – when was the last time a campaign was other than fraught/divisive/momentous?1 – but I don't think the prospect of couples declining to … ahem … make purple has come up before.

[Via The Awl]

  1. I suppose it would have been one of the campaigns where the outcome wasn't in that much doubt and the challenger was something of a sacrificial lamb. Clinton vs Dole? Reagan vs Mondale?

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