On my radar, for if (when) Evernote stumbles: Standard Notes
A writing experience unlike any other. Standard Notes is free to use on every platform, and comes standard with cross-platform sync and end-to-end privacy. For those wanting a little more power and flexibility, we created Extended, which unlocks powerful editors, themes, and automated backups.
There's an argument to be made that Evernote has been stumbling from the moment it aspired to become a Unicorn, but I'm thinking more of the way the company recently started haemorrhaging senior executives and seems directionless. The only saving grace it has right now from where I'm sitting is that it isn't OneNote, which I have use of at work and which plainly satisfies the needs of lots of people who are deeply tied into the Microsoft Office ecosystem but which definitely isn't for me, especially not when I do my personal computing nowadays on iOS.